an individual marketing agency
We are My Social Secretary, a digital marketing agency, based in Surrey.
We are specialists in managing social media campaigns, providing training in social media, understanding Google Analytics and running Google Ads accounts.
We can work with you to run bespoke workshops to understand your brand, messaging, competitors, strengths and weaknesses, online.
There's a lot we do, contact us to find out more.
what we do...
yeah, there's loads of them. But who's who?
2 billion people use Facebook every month. 33 million of those are in the UK... cripes. We can set up a business page for you on Facebook and help you write the content to engage with your customers.
We’re not all subscribers, we could just be looking for that DIY vid, your favourite music or a ‘how to’ cooking video... if YouTube is right for your business then we’ll make sure you’re on it. And you won’t need Spielberg and his production team to do it.
Use Instagram to show case your work, the faces behind the brand and your story, all in pictures. Instagram is light, fun and the place to be right now (we are Instagram's No. 1 Fan at the moment).
LinkedIn is the number 1 platform for B2B and product launches. Almost 50% of LinkedIn members have decision making authority for their company, which is a lot of decision makers in one place. Get your brand in front of them.
Twitter has 15 million users in the UK. You can engage directly with local businesses, the biggest blue chips, or talk to your heros. It's a place to connect with your passions and air your endorsements or complaints.
If you have an image that shows what your business is capable of, you should be on Pinterest. Referrals are 10% more likely to make a purchase than on any other social platform - get your products on there and let Pinterest do it’s thang.
more about us
We have worked with many businesses, big and small. From e-commerce, to NGO's; local authorities to surgeons. Our approach and ethos remains the same; whatever your need online, we will work with you to achieve it. We can either train you and your staff in how they can manage their own digital marketing or we can run it for you. From short term content planners, one off Google Analytics training, or ongoing PPC management, it really is a pick 'n' mix of digital services.
We also work for a variety of agencies, providing their specialist social media support for their clients. We can run one off paid promotions or manage organic social media content. We provide Google Ads support too and are outsourced again by agencies to manage their clients' PPC campaigns. If you are an agency looking to outsource, please do contact us today.
Training is one of the things we love the most, and this is something we'd do everyday if we could! We are firm believers that businesses need to fully understand the ROI on every penny spent online. If you've never even sent a tweet before, or have never looked at your own website traffic, we will work with you to teach you what you need to know so you can monitor your online activity. We've provided training on a 1-2-1 basis or to as many as 60 people over various workshops.
One of the things we have noticed over the last few years is the shift away from just focusing on social media as its own marketing channel, moving to data driven decisions and understanding that the digital wheel needs to allow for many touch points; SEO, PPC, Social media, display, retargeting, remarketing, user experience to name but a few, before a customer will make that final purchase decision - known as the Zero Moment of Truth
The chart below shows advertising revenue spend in 2017 and forecasted for 2022. What's so stark is how little is now spent on desktop, the focus is always on mobile.